Here’s what I’ve got for you today:

1. Productivity Isn’t About Doing More (Here’s What No One Tells You).

   1. Recommendations & News HUB (Sunday Exclusive)

Productivity Isn’t About Doing More (Here’s What No One Tells You).

I used to think productivity meant checking off as many tasks as possible. More tasks = more progress, right?

But after juggling work, content creation, and personal goals, here’s what I realized:

Productivity isn’t about doing more, it’s about doing what actually matters.

Let’s break this down.

1. Productivity Isn’t About Hustle.

• It’s easy to mistake busyness for progress.

• Answering emails and organizing files feels productive, but does it move the needle?

2. Focus Beats Multitasking.

I’ve shared many times that I do not believe in multi-tasking, because you’re taking focus away from one of the tasks by at least 10%-which in turn will affect the quality of the task.

• Studies show switching between tasks can lower efficiency by 40% (source).

• Instead of splitting your focus, tackle one high-impact task at a time.

3. Prioritize Impact Over Quantity.

• Ask: Will this task make my future self’s life easier?

• If it doesn’t, it’s probably just noise.

4. Track Energy, Not Time.

• Productivity isn’t just about schedules…it’s about managing energy.

• I plan my hardest tasks when I feel most focused and leave admin work for when my energy dips.

  Takeaway?
  The goal isn’t to “do it all.” It’s to do the right things, consistently.

  So, what’s one thing you’re prioritizing this week? Hit reply and let me know

BOOK OF THE WEEK

If you could read one book this week, I’d recommend

Looking for your next great read? Here’s one!

• One of my favorite lessons from this book is “If you have to eat two frogs, eat the ugliest one first.” 🐸 It’s all about identifying your most challenging (but important) task and tackling it first thing in the day.

  I’ve found this tip super useful when I’m juggling multiple priorities, knocking out the hardest task early gives me momentum and keeps me productive all day. Highly recommend this classic for anyone trying to level up their time management! :)

Economy

• Argentina's Economic Recovery: Under President Javier Milei's administration, Argentina's GDP grew by nearly 4% in the third quarter, signaling an end to a severe recession. Milei's policies, including significant public spending cuts, have curbed inflation, though challenges like uneven sector growth and plans to lift currency controls remain.

  Financial Times

• US-China Tech Tensions Impact on Asian Allies: The ongoing tech war between the US and China is expected to affect Asian allies. China's plans to target its neighbors in response to US technology restrictions could disrupt supply chains and economic stability in the region.

  Reuters

Marketing

• AI's Role in Fashion-Tech: In 2024, the fashion industry saw significant integration of AI, enhancing personalized experiences and operational efficiency. Brands leveraged AI for customer engagement, though some faced challenges with public-facing AI tools.

  Vogue Business

• AI-Driven Marketing Platforms: Klaviyo, an AI-driven marketing platform, is experiencing growth following a significant pullback. Known for its machine learning capabilities that help businesses target customers via email, text, and notifications, Klaviyo's financials show strong year-over-year growth, positioning it as a significant player in the market.

  Investors

Artificial Intelligence (AI) and Analytics

• AI Talent Wars Intensify: Companies are raising unprecedented funding rounds to attract and retain top AI talent. The competition for skilled AI researchers is fierce, with firms offering significant financial incentives to secure expertise essential for advancing AI technologies. THE VERGE

• ExlService's AI Transformation: ExlService Holdings is shifting towards AI-driven growth, expanding into data analytics and digital solutions. Partnerships with major tech companies and startups are enhancing its capabilities in the AI sector.

  Investors

Disclaimer: The news section contains curated links to external sources. Please verify details independently as content may evolve after publication. (No personal opinions or observations, just research and sharing what’s already composed)

IN CASE YOU MISSED IT…

anusha_rameshkannan

View more on Instagram